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Why Company Events Are So Important

Whether it’s an away day or awards ceremony for the whole company or a team building exercise or thank you experience for a small team, company events are vital for your business. 

 

Company culture is key and your employees are the best thing about your business. Company events demonstrate the core mission, culture and values of the business and can set the tone for the future of the company. Your clients want to work with companies that have satisfied and committed employees. Holding corporate events is an investment into your staff and the future of your company. 

 

Here we set out some of our reasons why hosting company events is so important: 

 

Validate your employees

A company event is an effective way to show appreciation for the achievements and accomplishments of employees. Celebrating successes builds the company’s reputation as one that values and respects its employees. If employees feel appreciated and like they are making an impact, this will build loyalty to the company. A company function is a fantastic way to celebrate the successes of individuals, teams and the company as a whole.

 

Boost morale

The better the wellbeing and happiness of employees the more positive and loyal they are towards the company. There is a huge difference between engaged, satisfied employees and staff who feel that they are part of the corporate machine. Boosting morale leads to a motivated, productive and rejuvenated workforce. A company event can alleviate stress and give staff the chance to let their hair down and enjoy some recreational time. These experiences can remind employees why they joined the company in the first place and reconnect them with the company’s mission and value.

 

Endorse creativity 

Creativity can go stale in a routine environment. Networking and socialising with colleagues from across their team or from other departments in an informal environment can help staff think outside the box. Bringing people together from other areas and of different skill sets will naturally foster an atmosphere of inspiration, new ideas and collaboration. Meeting colleagues from other departments will also drive people to see things from another perspective. Stepping back from the daily routine can pave the way for creative thinking. 

 

Build relationships

Company or team building events provide the opportunity for employees from different departments to network, get to know each other, connect and most importantly relax! This can break down barriers and promote good collaboration. United teams are more creative and efficient. There is often separation between leadership and working level employees and team building experiences can lessen the gap and encourage respect. These encounters also advance communication within teams and allow colleagues to understand each other better.

 

A little investment in a company event goes a long way!

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